吉客現場｜2025.01 品牌報導彙整

• GU 與 Netflix 影集《魷魚遊戲》合作，推出全新聯名系列，以流行的運動混搭風，不分性別男女都適合。 ( Dream & Hunter )

  
  

  GU collaborates with the Netflix series Squid Game to launch a new co-branded collection, featuring trendy sporty mix-and-match styles suitable for all genders.

• Global Mall 新北中和「貓樂貓咖啡」，以家庭親子客及情侶為主要客群。推出 4 年來業績穩定成長，年增 3～5%。此外，Global Mall 新北中和也是寵物友善商場，顧客可攜帶寵物入館、租借寵物推車，同時美食街戶外更設有寵物共食區，讓顧客與寵物共享時光。( 經濟日報 )

  
  

  Global Mall Zhonghe in New Taipei features “Cat Fun Cat Café,” catering primarily to families with children and couples. Over the past four years, its performance has shown stable growth, with an annual increase of 3–5%. Additionally, Global Mall Zhonghe is a pet-friendly shopping center where customers can bring their pets inside, rent pet strollers, and enjoy a designated pet dining area in the outdoor food court, allowing customers to share quality time with their pets.

  
  

• 亞洲第一家 PRADA Beauty 美妝旗艦快閃店在台北中山商圈。設有拍貼區、體驗區及獨家 PRADA Café。 ( GirlStyle )

  
  

  Asia’s first PRADA Beauty flagship pop-up store is located in Taipei’s Zhongshan district. It features a photo booth, an experience zone, and the exclusive PRADA Café.

• 悠樂森活(Ü LOHAS) 創立於1978年台灣的戶外運動品牌。1996年將歐洲品牌引進台灣，提供兼具機能、舒適感商品，涵蓋露營裝備、登山用品、旅行配件...。目前全台7間門市。 ( 悠樂森活官網 )

  
  

  Ü LOHAS, an outdoor sports brand founded in Taiwan in 1978, introduced European brands to Taiwan in 1996. It offers functional and comfortable products, including camping gear, hiking equipment, and travel accessories. Currently, it operates seven stores across Taiwan.

  
  

• 新店裕隆城2024年業績破55億。激發大新店地區，文山、木柵、中永和等人口稠密區域的消費潛力。2025年目標營收57億。( Yahoo 新聞 )

  
  

  Xindian Yulon City ( Yes!Life Mall ) achieved a revenue of over 5.5 billion NTD in 2024, stimulating the consumption potential in densely populated areas such as Greater Xindian, Wenshan, Muzha, and Zhonghe-Yonghe. The revenue target for 2025 is set at 5.7 billion NTD.

  
  

• 由韓國高端戶外生活服飾品牌Discovery Expedition首度進駐台灣。於2025年1月在新光三越台北信義新天地A11館1樓打造Discovery Expedition期間限定品牌快閃體驗店。快閃店將結合潮流時尚與Outdoor風格。( POPO筆記 )

  
  

  The premium Korean outdoor lifestyle apparel brand Discovery Expedition is making its debut in Taiwan. In January 2025, Discovery Expedition will launch a limited-time pop-up experience store on the first floor of SKM A11. The pop-up store will blend trendy fashion with an outdoor style.

  
  

• 日本大福品牌「金田屋」將在2025年2月台北中山商圈開設海外第一家分店。融合日式傳統與西式創意，首創全球台灣限定禮盒。( 食力foodNEXT )

  
  

  The Japanese daifuku brand "Kanetaya" will open its first overseas branch in Taipei's Zhongshan business district in February 2025. Combining traditional Japanese elements with Western creativity, it will debut a globally exclusive Taiwan-themed gift box.

  
  

• 日本東京「漢堡排嘉（ハンバーグ 嘉）」去年在台灣開了兩家門市。預計今年4月於南港CITYLINK開第三家門市。( ETtoday )

  
  

  The Tokyo-based restaurant "Hamburg Ka (ハンバーグ 嘉)" opened two stores in Taiwan last year. It plans to open its third branch at Nangang CITYLINK this April.

  
  

• 20年前 Louis Vuitton首度與日本藝術家村上隆攜手合作，帶來經典的聯名系列。在2025年雙方再度聯手，並推出200多件全新作品。( 哈潑時尚雜誌 )

  
  

  Twenty years ago, Louis Vuitton collaborated with Japanese artist Takashi Murakami for the first time, creating a classic joint collection. In 2025, the two are teaming up again to launch over 200 new pieces.

  
  

• 韓國首爾必吃美食名店「金豬食堂」，預計今年在台開首家門市。主打專人燒烤服務，許多韓星最愛的韓式烤肉店。( 自由時報 )

  
  

  The must-try restaurant in Seoul, "Golden Piggy Restaurant," is set to open its first store in Taiwan this year. Known for its personalized barbecue service, it is a favorite Korean BBQ spot of many K-pop stars.

  
  

• 日本人氣漢堡排台北二號店「挽肉と米信義店」於信義商圈開幕。信義店將成為全球最大門市。特別配置3圈烤爐，同時容納最多人用餐。( 聯合新聞網 )

  
  

  The popular Japanese hamburger steak restaurant "Minced Meat and Rice Xinyi Branch" has opened its second Taipei location in the Xinyi business district. The Xinyi branch will be the largest store worldwide, featuring three circular grills to accommodate the highest number of diners at once.

• 日本知名咖啡品牌「客美多咖啡 KOMEDA'S Coffee」於 1968 年在日本名古屋創立。2018 年 2 月進駐台灣，台北「南京建國店」為首家店。目前全台有 34 家門市。今年首家自助型態店坐落在台北轉運站。( Yahoo 新聞 )

  
  

  The renowned Japanese coffee brand "KOMEDA'S Coffee" was founded in Nagoya, Japan, in 1968. It entered the Taiwanese market in February 2018, with its first store, the "Nanjing Jianguo Store," located in Taipei. Currently, there are 34 stores across Taiwan. This year, the first self-service store was opened at Taipei Bus Station.

• 「樂高開運小鎮」在統一時代百貨台北店 2F 開展。最大亮點是 3 公尺高的「財神爺許願池」及「城市平安大道」滑梯等巨型造景。( ETtoday )

  
  

  The “LEGO Lucky Town” exhibition is being held on the 2nd floor of the Uni-UStyle Taipei store. The main highlights include a 3-meter-tall “God of Wealth Wishing Fountain” and the “City Peace Avenue” slide, both featuring large-scale installations.